It’s that time of the month again when we can establish a benchmark for our posts.
For this analysis I have connected with PowerBI to the Comments posted table from the SteemSQL held and managed by @arcange. The dates for which I have analysed are 1 Aug to 07 Sept, however the posts analysed are only for the 1st Aug to 31 Aug. The extra 7 days are to get an accurate reflection of blogs achievement during its pay-out life of 7 days.
The analysis is carried out on Posts, this means an analysis of comments is excluded. The analysis looks at 3 KPIs commonly measured. Financial Performance and Engagement though the number of votes per post and the number of comments per post.
The aim of this analysis is to help you establish fact based goals and assess your performance against the overall performance on Steemit. It is also to help me keep accountable for the targets I set for my self.
Financial Performance of August Posts
Looking at the data above, it is interesting to see that only 1 % of posts have received payouts of over $100. It proves that making money on Steemit is not as easy as one might initally think.
I previously set targets for my self against these benchmarking reports. I was hoping to report back that my posts were holding in the $51-100 range on average. This is how my posts preformed
Votes per post
53% of posts received between 2 and 10 votes. It is also interesting to see the number of net downvote posts has almost doubled on last month. A lot of this is down to the efforts of a small few trying to clean up Steemit. I would not be surprised if this figure continues to rise. It amounts to 0.6% of posts during Aug.
I was also interested to see the person with the highest average number of votes per post is @heimindanger. For those of you that do not know, @ heimindanger is the creator of Dtube. Here is a table showing the top 5 authors with the highest average vote per post. Nice to also see @harveyrelieffund included in this list :-)
The number of votes on a post directly correlates to the final total payment, remembering that some votes are worth considerably more than others.
My target is to reach a level of 101-500 net votes per post. Its hard work reaching that level, but I am on the way and happy with my progress
Comments per Post
To me comments on posts are of utmost importance (as long as they are not spam comments). It shows a level of engagement on posts that surpasses votes and payment.
182K posts received no comments, while 93K received 1 comment. The average number of comments per post was 4.07. Only 0.16% of posts received more than 100 comments, which has dropped from 0.22% in July. This is a trend I am going to keep my eye on !
If I look at my stats, I am delighted to say that one of my posts is in the top 0.16%. My target is to achieve 51-100 comments per posts. Although I did have a really good post, I am still way off this target in general.
So that wraps up the August Post Bench marking report. How did your posts fair out? Do you set targets? How do you make sure you achieve them? Comment below as I would love to hear thoughts.
I am part of a Steemit Business Intelligence community. We all post under the tag #BIsteemit. If you have an analysis you would like carried out on Steemit data, please do contact me or any of the #bisteemit team and we will do our best to help you...
you can find #bisteemit on discord https://discordapp.com/invite/JN7Yv7j