Wouldn't it be great if one could issue all kinds of assets on the Steem blockchain? Something like "Coloured Coins", where a Steem (or a fraction of it) would represent an asset like a share, a bond or a commodity? A Steem based platform which could be used to issue tokens, loyalty points, local currency units etc.?
Our film about 'Colored Coins'
I know there are a number of blockchain based projects working on this, but Steem has a big advantage: it is free of transaction fees. This is especially important in the case of small values such as loyalty points.
Imagine a café that is giving away a free coffee for ten points which you collect each time you buy a coffee there. In such a case, where a point has the value of a tenth of a cup of coffee, the transaction fee should be as low as possible. A transaction fee of zero is unbeatable, so Steem would be perfect for it.
We considered to use Steem for a loyalty project we are working on (see the following video), but unfortunately there is no feature to issue assets yet. So for our Minimum Viable Product, which should be on the market soon without too much development effort, we chose to use Bitshares instead (the project headed by Dan Larimer before he founded Steem). Bitshares offers this kind of features, but the transaction fees are not low.
A short explanation of our loyalty project Amiko
We would surely be the first ones to switch to a Steem based asset platform, if it existed. So maybe we should just go forward and build it? Are there any developers out there who would like to get involved? Any other entrepreneurs who would like to use such a platform? Any investors who also think that this is a useful product with a good market potential?
I would be glad to coordinate this initiative and turn it into a sexy product. Please contact me!
If you don't know me yet, here is my "introduceyourself".
And this is the film we created for Steem: