Your STEEM Followers: Did You Know?

Did you know that followers make the bulk of your upvotes? Did you know that keeping a follower is far more valuable than getting a new one? And did you know loyal followers are what you depend on to grow?

If you answered all of these questions with a yes, then chances are you're a smart guy and you know new followers have less of an impact than returning and loyal ones, and this is why I decided to write about how to keep your followers happy in order to have them upvote more and improve their engagement with your content while keeping them in your followers' list.

 

Give Before You Ask: Respect is Earned

Respect is earned, and this is something that holds true for a lot of areas in your life, Steemit is no different. As such, you can't wait for people to actively follow you and support you if you, in turn, do nothing to support them.

Giving before asking is important, and this is something spammers don't understand and why they ultimately all fail - they do nothing but asking and contribute no value for the network.

Having said that, Steemit is a great platform at rewarding value, so if you add value to the platform you'll get the rewards you seek - and this is true for followers as well.

Give value to your followers, upvote their posts and comment on them if you like what they're writing, or even if you don't and you want to help them improve.

If you see one of your followers with the 100% Power Up function activated, for example, explain to him he will get more SP by choosing the 50/50 option (for now at least). This example means to tell you that you should care about them, and not perceive them as numbers.

 

Use Analytics: Steemsupply and its Useful Metrics

On the other hand, you need to know who are your top supporters. As a Marketing professional I know all about the rule of 80-20.

This means that in your business, for the sake of explaining let's have your Steemit blog as your business, has 80% of its profit from 20% of its customers - customers in this case being voters.

This means that you are dependent on the top 20% of your follower list, and that nearly 80% contribute nothing or negligent values.

This may seem cold, but it is true for everyone. Access Steem Supply and navigate to the appropriate tab to see your top supporters and their percentages, like this:

 

This allows you to see the relative weight of the votes and so you can reward people for helping you out, or even thank you publicly in a post of yours.

 

Don't Neglect Your Followers: Your Content Matters

Finally, know that publishing quality content every single time is mandatory. If you always publish articles and tutorials on coding and you build a big follower list out of the value you provide with those, don't expect your followers to be thrilled if you publish a picture of a puppy instead.

Your followers are interested in the content that made them subscribe in the first place, so dramatically altering it has its risks.

Make sure to cater to your followers needs and wants and they'll stick around... if you fail to satisfy them, then you will be deleted when they do their following list cleanup.

 

So, all in all, I'd say that keeping your followers is definitely vital and overpowers the need to get more followers.

Additionally, keeping the top 20% of them happy is where the money truly lies, so consider this before stopping your interactions with any of those guys, your "business" will feel it.

I hope you found value in this post and that it helped you see followers as the centerpiece of the puzzle they are.

Cheers

All Images From Pixabay