Steemit Statistics & Big Data: 🚀 End of April 2019 Update 🚀

Thanks to ALL of you, Steemit is still alive, stabilizing and preparing for the next Bull Run !

We reached 12.43 mn visits in April 2019!

There is an important difference between total visitors to a site and unique ones. In this case the 12.43mn include the multiple times a person visited the website.

Therefore, as a good Steemian you probably connect everyday which will make you count for a total of 30 visits.

Therefore, how many "unique users" does Steemit has?

This is a very important question that I will try to answer later on. According to the Beta Analysis from the website I use to compile these datas, it is around 7,22mn !

One quick word about the Methodology

Datas can come from multiple sources listed in the end of this post
These sources get their raw datas from companies working with them and sharing their datas in order to get access to competitor's ones, browsers add-ons, in-app softwares which allow the Big Data to have a very large panel of users (north of 20mn) in order to statistically have the number of users/visits…
I use these raw datas to make excels tables, graphs…

I] Traffic

Daily Steemit Traffic

In January 2018, we experienced the best daily numbers at 1.5mn+; they decreased a little under 1.5mn in February.
Unfortunately the daily traffic on Steemit slowed down to c.400 000 in December 2018. Let’s hope it is just a little setback
In April 2019, the average daily traffic was closer to 450k per day
Another, explanation could be that people spend more time on apps (Partiko, Steepshot, Dtube, Steemmonster, eSteem…) which are not accounted in this analysis.

Numbers are still low BUT it is improving (stabilizing would be more accurate) since January 2018 !

Steemit website is ranked 5,325 worldwide
Steemit kept on deteriorating its ranking as it ranked 1400+ last year.

Google Trends

Google Trend is an Indice based on 100, which means that 100 represents the week when most people searched for "Steemit" on Google.

Google Trends are still very low but there is hope as Bitcoin Google Trend is increasing again, maybe more crypto users joining decentralized platforms?

Bitcoin Google Trend Graph

Steemit Traffic share by country

In the Top 5, the strongest traffic increase came from India with +13.92% visits!

Mobile Traffic is decreasing compared to last month as it represents 48.95% of the total

This is increasing as it was only c.42% in January 2019

This is useful to know how people use the Steem platform. Initiatives like Partiko (mobile app), eSteem (mobile app), Busy.org, SteepShot (Instagram), Zappl (Twitter like), utopian-io…, TIMM will probably help the community to grow on mobile phones.

Be Careful with the Number of Visits

Also, remember that if you connect from a different device (home/work computer, mobile phone, tablet) you will count as a "new visitor" on each of these devices.

So as an example, let's say you connected at home, at work and in the subway. You would represent 3 visits out of these 1mn+ Daily Visits.

II] Marketing Mix

Organic Search is once again improving and represents 54,4% of the incoming Traffic.
Organic search is when people research on Google. As the number of quality bloggers on Steemit increase, our content has a higher probability of being listed in Google's Top results.

Different Channels:

Direct: When you type in you Web browser www.steemit.com
Mail: When you connect to steemit.com through an e-mail link
Referrals: When you connect to steemit.com through a link found on another website (github...)
Social: When you connect to Steemit through a Facebook, Twitter, Instagram... page or link
Organic Search: When you type a search term like "Crypto" on Google and you click on one of the following steemit link proposed to you

Traffic Share Evolution since inception of this analysis

The Organic Search Strategy which means the Content Strategy is working as people come across Steemit looking for Crypto, Blog, Travel, etc… related articles.

Referring Social Pages

Youtube represents 30,7% of all the social platform incoming traffic. Reddit is also a strong source of new visits on the Steemit Platform. Last month, Facebook was the first Social Media to bring traffic to Steemit.com with a 27.5% contribution.

5 most searched terms on Google that leads to Steemit.com

To be honest, I don’t really get how some of these requests lead you to Steem but… it does.

What are Steemians main interests?

Gender Demographics

Age Distribution

III] Steemit website metrics

You feel a bit confused about these 3 metrics? Let me explain.

Bounce Rate is the % of people that leave the Website after just navigating on a single Webpage. The lower, the Better
Daily Pageviews per Visitor is the average number of pages a visitor opens. The Higher, the Better
Daily Time on Site is the full time a visitor spend on the website before closing the internet Webpage. The Higher the Better

My April assumptions

Total visits to Steemit.com: 12,43mn
Assumption of Total unique visitors in January: 6.5-7mn
Total Daily visitors: 400-500k
Assumption of Total Daily Unique visitors: 250-300k

This is a collective achievement and I would like to congratulate all of us! We need to do better and get back to the January 2018's type of numbers.

This monthly report makes me very optimistic about STEEM's future !

As you probably all followed, we have a new communication strategy. We have Steemit Inc. delivering on numerous fronts (including HF21). The community is continuing to build (just look at our dapps ecosystem and the latest @steemmonsters release)

Steemians (such as @nathanmars) are raising awareness about our Blockchain on Twitter with the #STEEM.

We have so many projects that have matured, such an amazing Community and with Crypto prices bouncing we might have a chance to attract new users very soon!

Bring your friends, engage with fellow Steemians and make little Tribes !

What do you think of this Steemit Big Data Update? Please let me know in the comment section (you will earn Steem through my upvotes and @steem-bounty 's rewards !)

Next BigData Analysis coming on @Steemmonsters @drugwars and other cool projects !

Sources: Alexa, SimilarWeb, Google Trends...