From my original Cooking with Steem proposal I have decided it is best to move forward only with the recipe books.
Leaflets will most likely just end in the trash can (hopefully for recycling). Whereas people are more likely to keep a recipe booklet.
I have now managed to get a much better quotation for the print work that will bring the unit cook of each book down by half.
The recipe books will be A5 format, full colour, with 44 pages. The inner pages will 135gsm paper and the cover will be 250gsm glossy paper.
For a print run of 1000 the unit cost for each booklet will be around £0.56 / US $0.75.
The number of pages and the print run size could be tweaked but this seems to be about the sweet-spot for this sort of booklet.
The booklets will be similar in size and format to the 'town guides' that you often see in small towns around the UK.
There will be one recipe on each page with one or two photos, the ingredients and cooking instructions.
Each recipe will include prominently the steemit address of the contributor.
There will also be a page telling people about steemit and how to sign up.
The promotional aim of these booklets will be to bring steemit to the attention of a new demographic and demonstrate the wider appeal of the platform. Food and cooking has a universal appeal.
Moving forward - questions to be answered
I am happy to take this project forward if there is interest. I will gather and edit the recipes, and then get the booklets designed and printed.
Before I progress this further there are a few questions I would like help with. If you can post your answers in the comments below, or if you want to DM me you can find me in the HomesteadSlackers slack group or the PAL discord server.
Do you think this project is a good way of promoting steemit?
Is the A5 page format okay for recipes, or should we move to A4?
For the first edition should we have a mix of all types of recipes - meat, vegetarian, vegan, gluten free - or should the book be themed and targetted to one particular eating group?
Should the books only be produced for one country at a time? Or if we do an English version first could it be internationalised enough to be of interest in the USA, Canada, UK, Australia etc? Other language versions, with perhaps different recipes, could follow if the project is successful.
What will be the best way to distribute the books?
If I can find funding for the print production costs would people be willing to send a SBD contribution to cover shipping costs? If I can't find funding for the printing would people be willing to pay for both the cost price of printing and shipping?
If I can sort out the funding I am hoping to spend October gathering the recipes and editing and laying out the book. Then get it printed in November - hopefully just in time for Christmas. That will be quite a tight timescale though.
For the gathering of the recipes I am planning to run a contest and to link in with my forthcoming radio show on MSP Waves Radio. Keep following to find out more about this.
So if there is sufficient interest I am ready and willing to move this project forward to get the books produced.
I will then need everyone's help to distribute them. Please give an idea in the comments of how many you might be able to take if you are interested.
I think this will be a great way to get the steemit name to a wider audience.
Cook on...
If you found this post useful or interesting please do upvote, resteem and follow. Thank you.
You might also be interested in some of my other posts :
My Steemit Promotional Ideas : SteemTowns, Cooking with Steem, Recruitment Reward Scheme : an update
Pennsif's Progress - The Days are Numbered // Day 904 : Flowers for bees, tins for us
Pennsif's Progress - The Days are Numbered // Day 905 : The garden keeps on giving
SteemTowns - connecting the virtual with the reality - would it be possible?
[header graphic by @pennsif // food image from pixabay - Creative Commons CC0]