[Steemit]Short Post Or LONG FORM Content? Which Is BETTER?

A question that all new bloggers on Steemit seem to have is whether to make a short post or create a long article to publish. If you do a Google search looking for what is considered best you will find all results pointing to one answer. Long form content is where it is in 2018 for blogs, preferred by search engines and people alike.

But you are no ordinary blogger. You are also a member of the Steemit community where the rules are somewhat different.

How is it different? Let's find out.

Tenure

The very first factor to consider is where you are in your journey on Steemit. If you have just started or have been blogging only for a few weeks, don't take the trouble of creating long form content. Honestly, it will go waste and this is a bitter truth that most may not like to hear. It's the drawback of the platform that no one takes you seriously if you are a new blogger with a reputation below the late 50s and very little Steem Power.

All Bloggers, Few Readers

The second important point is the typical Steemit users online behavior. Almost everyone on Steemit is a blogger - I have yet to come across a Steemit user who signed up only to read posts. Those who land on your blog and go through your post are going through your content for the sake of engagement. The reason for visiting your blog is because they either want a comment on their blog in reciprocation, or an upvote on their comment - and sometimes both.

Visibility Inside The Steemit Community

Unlike search engine results your blog post most likely got spotted by the visitor in one of the Steemit feeds or in a group on Discord or Steemit Chat(does it still exist lol). So your post better be brief or else you may get less engagement since most people will go off to the next blog to put their upvote and comment.

I am not trying to be condescending, only being candid and very realistic. Most of us are also part of smaller communities on Steemit and if we would like to engage with as many community members as possible, reading very long posts will take up too much time. That will surely be at the cost of some one else who has also created some great content.

The Difference

There is another side to it and here's where the big difference comes into play. Let's imagine (or don't imagine if you're one!) that you have a high 5 or a 6 figure Steem Power and a reputation above 70. Naturally the Law of Steemit Attraction says that thousands of users will flock to your blog especially when you publish a new post. Even if you publish a book in the form of a blog post people will read it fully and most will also make a comment that will be very different from the concise comments on a short post.

An important point to note is - a whale who writes long form content can afford to dispense a 20 or 30 SBD upvote in the blink of an eye if he or she likes a comment. But if you have some time left before you become a whale you are better off writing short posts.

Short Post , Long Form Content - Huh?

So what is a short post and long form content you might ask. According to me, a short post should be between 400 and 600 words and long-form content especially that which is recommended for standalone blogs on the internet, is 1500 words or more. On Steemit, long form content can also be 1000 words that say nothing and a hundred images - believe me, I have seen such posts on the now infamous trending page!

I almost always write between 500 to 700 words in my posts, with no fluff and to the point. I know that it is easily readable and commentable by my friends and followers, and I don't take up too much of their time. So do leave a comment below as to what you think. :-)

Thanks for reading!

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